Otra
Empresas: AC Hotels by Marriott
Strategic pricing • Define pricing and yield guidelines for rates, room types, and customer segments • Define the ideal business mix and channel mix strategy • Design the short and long-term strategic plan • Define overbooking and restriction strategy • Defines Crew / transient / group optimal allotments • Assists groups department in groups pricing strategy and key decisions Budgeting & forecasting • Builds revenue budget for the hotel • Makes a weekly forecast and ensure corrective action to improve it Daily revenue management optimization • Reviews demand calendars, convention and city event calendars • Set up the events & seasonality database as well as a rate strategy accordingly, in order to have best forecast accuracy & optimization and perform daily, weekly, monthly tasks for its maintenance • Performs daily pick-up analysis, reviews yield system forecast and competition analysis and set strategy • Effectively applies restrictions in line with set strategy in order to maximize profits. • Performs demand & competition Analysis and follows all relevant developments of the market place, values impact of demand generators, notes changes in supply, behavior in feeder markets etc. • Keeps up to date knowledge of main competitors, product knowledge, pricing, business mix, etc. Communication • Communicates strategic recommendations to key commercial stake holders, e.g. corporate revenue manager and GM, and ensures buy-in and commitment from all involved following the AC Hotels by Marriott policies and procedures • Holds regular (weekly) sales strategy meetings with key stakeholders (GM’s, groups department, operations department..) Reporting • Keeps up to date the reporting to GM and key commercial stake holders (AC, Marriott..), month end analysis reports, benchmark reports, sales strategy meeting reports, etc.