German multinational dedicated to B2B and presents in 20 countries is look-ing for his newly created Digital Marketing Hub for South of Europe a SEA Campaign Specialist for Italian market. Your tasks (among others): • Optimization and expansion of the SEA keyword strategy • Development, presentation and implementation of SEA concepts • Analyzing and testing new means and forms of advertising in the SEA con-text • Expansion and optimization of ad texts • Working with a bid management system and the google AdWords tool • Going through keyword, ad text and advertisement lists, implementing key-word and remarketing campaigns • Measuring and reporting the success of each advertising campaign • Act as contact person/consultant for the country offices