Marketing y RRPP
Empresas: Sha Wellness Clinic
Plans, directs, control, co-ordinates and participates in all communication activities, with emphasis on the PR aspect of the communication mix, which remains critical to this role. - Develop an annual communications plan with specific goals and budgets as outlined in the company’s marketing plan/communications manual. Prepare working plans to achieve goals and ensures the communications team is fully briefed on goals and progress - Assist the Director of Sales & Marketing in the planning of all mailing activities, and oversee their execution. - Oversee all aspects of PR & monthly communications report. - Act as official spokesperson for the hotel when appropriate and respond to all media request within 24 hours. - Prepare press releases for appropriate targeted media, locally, regionally and internationally. - Work with the Director of Sales & Marketing and advertising agency on the rooms and food & beverage tactical advertising campaigns’ creative and media plans. - Maximize advertising budget by ensuring that the company’s creative message and media activities are consistent with the advertising. - Coordinate and execute production of all printed materials, with assistance of advertising agencies, following the specifications stipulated in the corporate ID manual. - Supervision of monthly Social media calendar for all social media including posts on FB, Twitter, Google + and Instagram